8 Best Real Estate Website Builders for 2024

Looking for the best real estate website builder? Discover the best real estate website builders Our top choicesClear winner: Agents FireFlexible prestige: Luxury PresenceSerious branding chops of Wix That is where this guide comes in, sifting through the noise to feature some of the best options for underserved needs and helping you find the platform that best fits what you have to offer. Let’s take your real estate game to the next level!

Best Real Estate Website Builders

Website Builders

Best For

Starting Price

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Best for affordable customization

$149 + $500 setup fee

Best for Real Estate concierge service

DIY plan (billed annually) $79 

Best for value

$44.95 (billed annually)

Best for Real Estate affordable lead gen

$179 + $199 activation fee

Best for Real Estate luxury markets

$1,500

Best for Real Estate website templates

$299 + $250 startup fee

Best for Real Estate all-in-one ecosystem

$499

Best for Real Estate DIY design

Light plan $17 and Free plan available

1. AgentFire: Best for Real Estate affordable customization

Pros

  • Customizable website templates
  • IDX integration
  • CRM integration
  • Built-in lead gen tools
  • Excellent customer support

Cons

  • High learning curve
  • Time-consuming initial setup
  • Not a universal one (but it might bea professional and convenient one for some!).

Why I Chose AgentFire

Agent Fire differentiates itself from the top real estate website builders by providing a relatively inexpensive, yet powerful platform for agents who desire more control over customization quality. Utilizing this rich stock of templates and tools allows you to develop your unique character online without a financial investment. More than just a good looking hoop, Agent Fire helps you to nerd out on SEO rankings, build quality lead generation tools, and integrate everything so you can build your own maximum marketing/lead gen ecosystem.

Extra Features

  • Monthly prices for starting : $149 + $500 setup
  • Landing pages and lead magnets: Every AgentFire website, regardless of what plan you choose, is built with landing pages and lead magnets to make sure you never miss an opportunity to get another lead.
  • Elegant website design: There are dozens of website templates to choose from on AgentFire, and honestly, be they fully custom or strictly templated – they all look like high-end when you factor in that user experience (UX).

2. Placester: Best for Real Estate concierge service

Pros

  • Competitive pricing
  • Code-free site editor
  • Easy IDX integration in every package
  • Get unlimited updates and maintenance with DIFM packages.
  • Dedicated CRM

Cons

  • Limited customization
  • Limited CRM
  • Lacking team management features
  • Long lead time to get site up and running

Why I Chose Placester

Placester is one of the top real estate website builders for many reasons, but one of its biggest features that stand out is its Do It For Me (DIFM) concierge services a feature that most other real estate website builder companies do not offer. 

This is unique among other solutions for building property websites mentioned on this list. For the money, Placester’s high-end, lead-generating websites are hard to beat particularly if you’re paying for both maintenance and content.

Extra Features

  • Monthly prices for starting : DIY plan $79 (billed annually)

  • Code-free site editor: If you take the DIY route, you can have your real estate website live in a matter of hours without any coding knowledge.

  • Concierge service: Show homes to more people and let the background work be handled by Placester. However, you can wield Placester as your secret weapon The platform that enables you to experiment with different strategies while the service takes care of the logistics for you.

3. iNCOM: Best for value

Pros

  • Super affordable
  • Integrated CRM + lead gen
  • Excellent lead nurture tools
  • Functional lead capture

Cons

  • Few template designs
  • No customization
  • Website templates look dated
  • CRM is basic
  • standard plan only offers six templates.

Why I Chose iNCOM

Among the website builders for realtors, iNCOM clearly comes across as a lead generation website powerhouse. This one has so much in terms of functionality that it nearly hits twice the price tag you’ll likely see with some of the fancier platforms. For newly licensed agents, this may be a great route to start your real estate business ASAP.

Extra Features

  • Monthly prices for starting : $44.95 (billed annually)

  • Simple, easy-to-use templates: As with iNCOM, the system helps you setup your website in just a few clicks. Not all real estate builders appear with the bells and whistles of a few of others on that rundown, yet it’s simple to navigate, and an outstanding real estate websites for realtors.

  • Highly affordable: Based on what you get with iNCOM, it is great that their monthly fee is so low. You get complete lead generation (brokering at around $50 per month) together with all the necessary tools for the job — your IDX enabled website, lead capture, including a client relationship manager (CRM) to manage all those leads. Considering everything that is on offer here, iNCOM has a strong claim to the title of the best real estate website builder on a budget.

4. Easy Agent Pro: Best for Real Estate affordable lead gen

Pros

  • Good value for cost
  • Highly customizable
  • Social media integration
  • SEO-optimized content provided
  • Site scoring
  • Integrations with outside CRMs

Cons

  • Manual lead routing
  • CRM lacks features
  • Low template design quality
  • Limited lead tracking

Why I Chose Easy Agent Pro

Easy Agent Pro (EAP) is a low cost solution when compared to other real estate website builders but does well in generating leads. Even the base plan is powerful with a website including IDX, CRM, direct lead outreach and loads of apps to build the system that you want.

Extra Features

  • Monthly prices for starting : $179 + $199 activation fee

  • SEO-optimized content: Not only do you get one of the best real estate agent websites platform EAP actually powers your site with fresh new content weekly that ultimately impacts at the top of search results! This level of dedication to SEO makes EAP a top choice as a best real estate site builder.

  • Squeeze: They have highly customizable landing pages called “Squeeze” intended to help maximize the number of leads you capture, making it one of the best real estate website builders for agents who are about conversion.

5. Agent Image: Best for Luxury Market

Pros

  • Award-winning designs
  • Excellent customer support
  • Highly customizable
  • SEO optimized
  • Unlimited expansion for lifetime WordPress hosted

Cons

  • Very expensive
  • No CRM
  • Limited lead generation tools
  • To get started, a lot of time

Why I Chose Agent Image

Agent Image specializes in developing real estate websites for luxury agents, that is the sort of agent who practices in the glitzy, mega-metropolises on either coast (although it turns out lots of folks from other cities use us too). There is a great chance you have seen an agent or broker knock it out of the park on that reality show and, if you looked them up online, most likely using a website from Agent Image (That cements their market-leading position as the best real estate website builder luxury market). 

Of course, the sites are also beautiful! If you are looking to work with mega-millionaires and need a website that impresses them with your style, elegance and class, then Agent Image is the one for you.

Extra Features

  • Monthly prices for starting : Custom pricing $1,500 for starting

  • Gorgeous design: Those templates are just a basic foundation and what designers could do with them is jaw-dropping incredible. You want to take your brand to the next level this is how you do it.

  • White glove service: Your site will not be cheap to build, but even at the basic level, you will not be doing it yourself. They still require a lot of hand-holding to get your site up and running the way you like it.

6. Real Geeks: Best for Real Estate website templates

Pros

  • Easy-to-use interface
  • Lots of integrations
  • All-in-one lead generation platform
  • Built-in lead magnets
  • Nurturing tools included

Cons

  • Templates are not too customizable
  • Top features aren’t included in the base price
  • Too strict for agents with tech savvy

Why I Chose Real Geeks

Real Geeks is provisioned as a real estate builders websites platform, but what really separates Real Geeks is the lame-lead plan— it puts everything you need to build a fully IDX-enabled website with templates and the Real Geeks CRM (which personalized experience) in your butt and also access all email and text templates prioritize library for drip campaigns that any lead nurture ninja can rock. Considering it is the cheapest option overall, it comes with everything youd want, which is why I consider this to be the best website builder for real estate on a budget.

Extra Features

  • Monthly prices for starting : $299 + $250 startup fee

  • Beautifully designed website templates: These templates are beautiful as well as highly functional. For everything real geeks charges, you would expect these templates to be pretty basic. However, they are not as clunky as you may imagine, being especially vibrant with a high-gloss finish that is contemporary. This is enough to make Real Geeks an industry leading option for real estate website builders.

  • All-in-one lead gen + nurturing: What’s neat about Real Geeks is that you’re basically getting everything included in one system at an accessible price tag. Has an IDX-integrated site, a powerful CRM, and a full nurturing system to help you convert those leads for you on autopilot. Gotta love that!

7. Sierra Interactive: Best for Real Estate all-in-one ecosystem

Pros

  • Integrated CRM + lead gen
  • Effective marketing solutions
  • Expertly SEO-driven
  • User-friendly
  • All-in-one system

Cons

  • High cost per month
  • Customer support is lackluster
  • Lead tracking isn’t as robust
  • Not as customizable as some

Why I Chose Sierra Interactive

The best real estate agent website builder for those running a team or brokerage, Sierra Interactive offers an all-around solution. It remains a very enticing option for realtors as Sierra Interactive also offers an all-in-one sales ecosystem: powerful CRM, professional lead generation tools, ad management, and stunning website designs.

Extra Features

  • Monthly prices for starting : $499

  • Integrated lead-generating website: Sierra Interactive websites are stunning- they just look and work great, capturing leads and funneling them right into a powerful CRM at the same time. It is one of the best real estate website builders for an incorporation of this feature, which solidifies its position among them.

  • High-end lead conversion: Sierra Interactive is set up to not only help generate leads at every level of engagement but also feed them directly into a conversion funnel.

8. Wix: Best for Real Estate DIY design

Pros

  • Lots of optional design templates
  • Unlimited customization
  • Highly affordable
  • SEO optimization tools

Cons

  • No IDX integration
  • No specific for real estate
  • Learning curve

Why I Chose Wix

In my humble opinion, I like Wix. I created my first Wix website real estate-related many years ago and have since built a few more. I love it! It is very simple to use, you can go as complex or plain as you want, and it is super cost-effective

Extra Features

  • Monthly prices for starting : light plan $17 and Free plan available

  • Drag-and-drop codeless building: Building a site with Wix is ridiculously simple. Even better, allow its artificial intelligence (AI) to guide you along by answering a few basic questions.

  • Ease of use: This platform is for all the people who don’t know, how to build a website. A library of beautifully-designed templates and a list of extra features make it possible to build your fancy site in just hours.

FAQs For Best Real Estate Website Builders

It all really depends on what you are looking for in your real estate business and how much you may or may not have to spend. Well, you have a lot of great options on this list here. You can go for WordPress that is nowhere in this list. Now, with a WordPress website on the other hand, everything has to be built from scratch. This means you can make anything, but if you have no background in web development starting with WordPress is going to be harder.

The website builders in this article will help you avoid the long learning curve and lead time of starting up. This means that if you hire a developer to build your site, they will probably do it in WordPress. But they might also get how to make the best use of all available tools. A few of these web hosting sites will even take the process out of your hands by building it for you, after setting it up correctly. One of the benefits of most website builders mentioned below is that they include IDX integrations with their service, minus Wix.

For over six years I have been using Wix for my real estate website. Wix allows for way more customization than Squarespace and even though Squarespace is known for its in-depth analytics, Wix reserves that feature only for subscribers of their paid plans. Wix offers you a lot more freedom when it comes to design control and flexibility

Zillow. com, then CraigsList. com, then Realtor. com. The ability of the Internet, particularly these sites are by far the biggest draw for home shoppers and sellers. We are not saying you should not have your real estate website, of course! The initial step is forcing an online existence to demonstrate your experience in the real estate industry. Even more when your potential buyers come to you on the internet they want to know what kind of company is behind that.

Second, if you truly provide a service that better serves the future buyer than Zillow does, they will be back to your website again and again. So, go ahead and customize your website to offer visitors a personalized experience by narrowing in on the things about your community that Zillow can’t. Stay local with your content. Show off parts of your community like local businesses, schools, what is good about your city Your site will be the destination if you have the information they most want to know when your site visitors are looking for a new place to live.

Conclusion

Your real estate website is your online shopfront-front creating leads and referrals for you. Furthermore, it should showcase that you are a local expert. You have the answer to every question your new prospects will ask These are a few website options for Realtors to consider. There are countless other choices. Select the Website Builder you want.

Which of these real estate website builders have you used? Did I miss your favorite? Comments let me know your experiences!

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